The Punjab government today cracked the whip on registered medical practitioners promising "total cure" of various sexual and other ailments through advertisements.
Taking a serious note of homoeopathy, ayurveda and allopathy doctors advertising "hundred per cent cure" of such diseases in newspapers and other forms of media, state Medical Education Minister Arunesh Shakir warned that their licence would be cancelled if they continued to do so.
The minister said it was unfortunate that some of the leading medical practitioners were issuing advertisements and putting up hoardings in different parts of the state claiming total cure, especially in matter of sexual problems and guranteeing birth of a male child.
He said that these advertisements were illegal and also unethical for a doctor to advertise in such a manner. He said any doctor issuing advertisements would be issued show cause notice by the affiliating body and proceedings would be launched for cancellation of his/her licence.